Actual Research Projects
- Sales Motion – Invitation to the research project:: 2021_SalesMotion_Einladung – Dr. Marco Behrmann, X-RUBICON
Link to Survey 2021_SalesMotion_Einladung von Dr. Marco Behrmann, X-RUBICON
Zur Umfrage - Invited Session at KES Conference (Interdisciplinary Approaches in Business Intelligence Research and Practice)
- Role of IT- department in the Enterprise (Research Projekt with University of Rostock)
- Metrics of guality measurement of Wikipedia articles (Reasech Projekt with University Poznan and company Sistrix)
- SME- oriented comparison of EAM- Farmeworks in the era of IoT
- Cost- Benefit Considerations for a SME- oriented Data Analytics Farmeworks: Including Management Perspective and enhancing the process of idea generation
- The Potential Value of Digitization for Business (Delphi study)
- Digitization and Smart-Service-World (Potentials of Messenger Bots and Digital Marketing)
- Industry 4.0 – Potentials for Creating Smart Products
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Discover More - Big Data / Internet of Everything
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Discover More - Webanalytics – Insights of the German SEO-Community regarding the relevance of Search Engine Visibility Indices
- CRM /Potentials of Dynamic Pricing
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Discover More - Benefits of EAM – Enterprise Architecture Management
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Discover More - Degree of creditworthiness and social media habits
- Data Mining Framework for Improving Decision-Making (at KES)
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Discover More - Advanced Analytics on Hadoop (at KES)
- Digitization and Tourism – Study Germany (at BIS) Download Herunterladen
- Potentials of Digitization – expert survey, quantitative (Mr. Neumaier)
- Bitcoins – Blockchain in SCM
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Discover More - Digitization and tourism – deepening project and comparative study with South Africa Discover More
- Digitization in SMEs – Digital Transformation and New Business Models in Selected Industries
- Marketing 4.0 – Study of new digital marketing approaches