Main Research Main Research Application of Business Intelligence in Marketing and Sales of medium-sized Enterprises (MSEs)Webanalytics: Performance Measurement of Campaigns in Online-MarketingBPM-Projects certified by Software AGQualitative Study on possible applications of Big Data in leading EnterprisesBusiness Intelligence applications in Marketing and Sales of medium-sized Enterprises (MSEs) Other Activities Collaboration with PEGASUS Aalen – Association to support Business Innovations and EntrepreneurshipCorporation with Corporate Planning AG Hamburg – Corporate Planning Suite (CP-Suite) Workshops in ControllingResearch Corporation with Porsche ConsultingResearch Corporation with University of Novi Sad, Novi Sad (Serbia)Research Corporation with Central University of Technology (South Africa)