2010: New approaches to sales management
New approaches to sales management Marketing and sales
5th transfer day
Topics
Sales management in small and medium-sized enterprises – Fundamentals – Tools – Practical project
Dr. Ralf-Christian Härting, Hochschule Aalen
Rolls-Royce Motor Cars: Insights into the sales philosophy of an automotive legend
Frank Tieman, Rolls Royce Motor Cars
Say goodbye to Excel and Outlook hell: successfully manage customers and sales with Sage CRM
Ralf Preusser, Sage Software GmbH
Sales management with the WICE CRM system
Ralf Stetter, A+B Solutions GmbH
Control of sales/presales projects with Prios Foundation based on SharePoint
Markus Hannemann, INNEO Solutions GmbH
Integrated sales management using the example of Professional Planner
Markus Verhoefen, Winterheller Software GmbH
Solutions with a future – sales management in the service sector
Andreas Belau, Kieninger & Partner Steuerberatung
Online marketing through search engine optimization – better control of visibility on the Internet
Maik Mohl, Metamove GmbH
Multi-channel sales approach: Increasing cost efficiency in marketing and sales (example: automotive industry)
Thomas Eberle, KPMG AG, Wirtschaftsprüfungsgesellschaft
Intelligent sales management
Stefan Sander und Dr. Karsten Oehler, IBM Software Group Germany