New Ways of Sales Management
Marketing and Distribution
5th Transfer Day
Topics:
- Sales Management in Small and Medium Sized Enterprises – Basics – Tools – Practical Project
Dr. Ralf-Christian Härting, Aalen University of Applied Science
- Rolls-Royce Motor Cars: Insights into the Sales Philosophy of an Automotive Myth
Frank Tieman, Rolls Royce Motor Cars
- Down with the Excel and Outlook Hell: Successfully Controlling Customers and Sales with Sage CRM!
Ralf Preusser, Sage Software GmbH
- Sales Management with the CRM-System WICE
Ralf Stetter, A+B Solutions GmbH
- Control of Sales / Presales Projects with Prios Foundation Based on SharePoint
Markus Hannemann, INNEO Solutions GmbH
- Integrated Sales Management Using the Example of Professional Planner
Markus Verhoefen, Winterheller Software GmbH
- Solutions for the Future – Sales Management in the Services Segment
Andreas Belau, Kieninger & Partner Steuerberatung
- Online Marketing Through Search Engine Optimization – A Better Control of Visibility on the Internet
Maik Mohl, Metamove GmbH
- Multi-Channel Sales Approach: Raising Cost Effectiveness in Marketing & Sales (As an Example: Automotive Industry)
Thomas Eberle, KPMG AG, audit firm
- Intelligent Sales Management
Stefan Sander and Dr. Karsten Oehler, IBM Software Group Germany
Conference Transcript
Publisher: Prof. Dr. Ralf-Christian Härting
ISBN 978-37-32-248261
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