Bachelor
Business Administration for Small and Medium-Sized Enterprises (Bachelor of Arts)
The Bachelor of Arts program at Aalen University of Applied Sciences is a broadly defined and practice-oriented course of study with an excellent ranking throughout Germany. Prof. Dr. Ralf Härting, Vice Dean of the Bachelor's program in “Business Administration for Small and Medium-Sized Enterprises,” teaches business organization, information systems, and e-commerce/new media.
Subjects in the field of information systems in the bachelor's degree program
1st semester
3rd semester
4th semester E-business + business software
Learning objectives / Competencies
This lecture aims to provide an insight into the possible applications of e-business. Participants will learn the basics of business software and its significance for small and medium-sized enterprises.
This lecture covers the current and changing state of social media and discusses how it can be applied in project work. Students work on projects to gain insights into internal application possibilities for selected IT systems.
This lecture enables participants to understand specific IT issues faced by small and medium-sized businesses and to expand their teamwork skills in relation to presentations and problem-solving abilities.
Überblick über den Bachelor of Arts in „Betriebswirtschaft für kleine und mittlere Unternehmen
